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Sustainability

We pledge to be as sustainable as we possibly can, only working with suppliers that have the same standards as we do. 

Our Suppliers...

Use eco-friendly raw materials

"Across our collections, we use GOTS certified organic cotton."

Collaborate with state-of-the-art factories

"Our nine partner suppliers in Bangladesh and one in China are GOTS certified, and we have a local team handling our business in South Asia. We have been a member of Fair Wear Foundation (FWF) since 2012."

Choose sustainable transport

"Opting for sea shipment minimises the carbon footprint of transporting our products to Europe, and we partner with GOTS certified warehouse providers to store our products."

100% organic cotton

Why its important

Clothing production is the third biggest manufacturing industry after the automotive and technology industries. Textile production contributes more to climate change than international aviation and shipping combined. The fashion industry is responsible for 8-10% of carbon emissions. While this is happening the fashion industry is continually growing meaning more damage will be done to the planet if nothing is done about it now.

It seems that people are under the impression they need to make a massive change in their life for them to actually help however it is more important for millions of people to do whatever they can, no matter how small, this will make the biggest difference. It is true that sustainable fashion comes with extra cost however the materials last so much longer than fast fashion clothing inevitably saving you money in the long run. Fast fashion clothing is made so poorly that 60% of it is thrown away within a year with only being worn once or twice. Our main priority is to create timeless designs that you will wear and love for a long time while also having sustainability at the forefront of our minds when producing our clothing.

We will always keep evolving our production process to becoming more and more eco-friendly as our brand grows. People everywhere are still consuming more clothing every year so we are here as a better option that want to look good and feel good in long-lasting streetwear made from the most comfortable fabrics.

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